I’m not sure about you, but I’ve got about 50+ domains for “projects” that have never gone anywhere.
What most people don’t know is when I started working on Clarity, I also has 2 other projects I was pursuing.
Photovino – Take a picture of wine and 2 bottles will show up in 2 days SecretSender – Simple way to send private information
Even though both were great ideas and solutions I used… they weren’t the right project to grow into a business (for me).
The tough part is always picking the right idea, project or business in life.
That’s what I want to share with you in today’s video… some strategies for picking the RIGHT idea.
At a high level, it comes down to these 3 things… but not for the reasons you think.
You’ll really need to watch the video to get the gist.
But here they are:
1) Trends 2) Domain Expertise 3) Passion (again, not the way you’re thinking about it)
To me, these “filters” have helped me pick the best ideas that turned into the biggest companies.
I’ve started 5 companies in my career and the last three I used this filter, hence why they were such huge successes (and acquired): Clarity, Flowtown, and Spheric vs. the ones I didn’t and they failed miserably: MaritimeVacation & NBHost.
Now, a favour…
What I’d love to hear from you is how many projects you’ve started? How many went nowheres? I’d LOVE to hear from you so I know I’m not the only one :)… leave a comment with your answer below.
Dan Martell is the founder and CEO of SaaS Academy, the world’s No. 1 coaching program for B2B SaaS founders. He’s coached 800+ B2B SaaS founders to scale with confidence and on average increased their MRR by 209% within six months. Dan’s a 5x SaaS founder with three successful exits, including companies such as Clarity.fm, Spheric, and Flowtown. He’s also a serial entrepreneur, triathlete, investor, husband,and father. You can learn more about Dan, invite him to speak at your next event, or find out about his book, Buy Back Your Time, by visiting danmartell.com.
