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3 Strategies To Help You Choose The Right Business Idea To Pursue | SaaS Academy

Written by Dan Martell | Sep 15, 2015 10:30:15 PM

I’m not sure about you, but I’ve got about 50+ domains for “projects” that have never gone anywhere.

What most people don’t know is when I started working on Clarity, I also has 2 other projects I was pursuing.

Photovino – Take a picture of wine and 2 bottles will show up in 2 days
SecretSender – Simple way to send private information

Even though both were great ideas and solutions I used… they weren’t the right project to grow into a business (for me).

The tough part is always picking the right idea, project or business in life.

That’s what I want to share with you in today’s video… some strategies for picking the RIGHT idea.

At a high level, it comes down to these 3 things… but not for the reasons you think.

You’ll really need to watch the video to get the gist.

But here they are:

1) Trends
2) Domain Expertise
3) Passion (again, not the way you’re thinking about it)

To me, these “filters” have helped me pick the best ideas that turned into the biggest companies.

I’ve started 5 companies in my career and the last three I used this filter, hence why they were such huge successes (and acquired): Clarity, Flowtown, and Spheric vs. the ones I didn’t and they failed miserably: MaritimeVacation & NBHost.

Now, a favour…

What I’d love to hear from you is how many projects you’ve started? How many went nowheres? I’d LOVE to hear from you so I know I’m not the only one :)… leave a comment with your answer below.

Have an amazing day!

Dan