Keeping Startup Advisors Informed (Email Template)

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Keeping Startup Advisors Informed (Email Template)

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    As a startup advisor and angel investor, one of the first things I try and teach every entrepreneur, is the importance of keeping advisors and investors in the loop.  With that in mind, I’ve created an email template that you should consider using.

    Benefits of sending update emails

    • Have you’re advisers solve problems for you
    • No surprises, surprises are bad
    • Let your advisers celebrate your successes
    • Good news will go farther [lets us promote you!]

    Best format and frequency

    • Put your most important challenges at the top
    • Short and sweet
    • Make it “Skimable” [bullets!]
    • Every 3 weeks (or if there’s any major issues news).

    Other Tips

    COPY/PASTE

    ===================================
    + Top 3 Challenges
    + Metrics
    + Whats New / In The News
    ===================================

    > Top 3 Challenges
    1. Getting Press
    2. Hiring Biz Dev
    3. Building Sales Team

    > Metrics
    1. Revenue / Target
    2. Return Usage / Retention

    > Whats New / In The News
    1. [Source] – [Title] [Shortend URL]
    2. Hired Rails Programmer (@username)
    3. New Customer – Fortune 500 company

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    What you should do now

    1. Book a Growth Session and learn the 3 things you should do today to unblock your SaaS potential and start scaling.
    2. Read more articles in our blog.
    3. If you know someone who’d enjoy this article, share it with them via Facebook, Twitter/X, LinkedIn, or email.